Product Marketing Manager

This job is being posted to Silicon Florist because it is potentially open to remote candidates. Feel free to contact me if you’d like to learn about Episerver before applying. I am a PDX-based remote Episerver employee. [email protected]

Product Marketing Manager

We start the new chapter of Episerver as we proudly join forces with Optimizely to create a new wave of digital leaders through transforming digital experience creation and optimization. Episerver is consistently ranked as a market leader in digital experience creation, supporting the digital journeys of 9,000+ global brands, while Optimizely is the world’s leader in experience optimization. Combined, these two powerhouses create the most advanced digital experience platform in the industry. The combination of creation and optimization will enable companies across all segments and industries to take advantage of what content, commerce, personalization and experimentation can bring to their business and to their customers.

The scale of our product has created tremendous potential for growth with Episerver + Optimizely – growth of teams, growth of influence, and growth of personal careers. If you are looking to work on the next generation of digital technologies in a fast-paced, hyper-growth environment, apply! We’re just getting started...

We are looking for a creative, collaborative, and data-oriented product marketing manager to tell the story of our products to marketing, growth and digital teams across the globe. The ideal candidate will have hands-on product marketing experience in a SaaS company or practitioner experience in experimentation programs. They will be self-motivated and have demonstrated ability to perform at a high-level in previous professional experience. This role will work cross-functionally with different departments in marketing and be a GTM partner to our sales, product, and customer success organizations.

As a Product Marketing Manager you will:

• Own our product-level messaging, positioning, and differentiation for the marketing, growth, digital team audiences.
• Produce high-impact content for marketing / growth / digital personas, including whitepapers, blog posts, and presentations.
• Enable our sales team to confidently present our products to buyers through creation of trainings, internal and external collateral, and messaging.
• Work with demand generation, communications, field marketing and SDR leadership to define and bring to life marketing campaigns that drive interest in our products.
• Be the voice of the customer. Understand customer needs and pain points and influence the rest of the team to get better at meeting those needs.

About you:

• 3+ years in product marketing, preferably in enterprise software or SaaS
• Excellent written communication and presentation skills
• Strategic, analytical thinker with a pragmatic, data-driven mindset
• Keen ability to bring customer-centric perspective into go-to-market & product development processes
• Proven ability to manage multiple projects in a fast-paced environment
• Experience with experimentation, marketing technology, data and analytics, or product management a plus